Despite the economic downturn and overall retail growth declining by 0.6%, online shopping spend is to increase by 13.3% according to the latest report by Verdict Research.
The research conducted also predicts that etail spending will reach £20.9bn before the end of 2009. The key factors in this growth were indicated to come from the continued increase of new internet shoppers and a higher average spend per buyer online. Furthermore, the research suggested that etail spending will reach £31,2bn by 2013, making up approximately 10% of total retail spending.
Source: NMA
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